What is LinkedIn? Why do you need a LinkedIn account? If you ask these questions, you are not alone. Although in this 4.0 era, social networking sites are extremely developed, and if you don’t know, the lifetime of LinkedIn is even longer than that of Facebook, Twitter, Instagram, or Snapchat. However, what is the reason why success has not come to LinkedIn , Makemoneytactic will answer your questions through the article: “What is LinkedIn? And Should I have a LinkedIn account” right below.
What is LinkedIn?
LinkedIn is a business-oriented website that was founded in 2002. And at the beginning of 2003, LinkedIn transformed into a social service-oriented network. Microsoft made LinkedIn its personal property in 2016.
Although LinkedIn is a social networking platform with a professional social service-oriented role and used by many for creating content and, it has many other goals to share. However, it will be pretty time-consuming if you do not know how to use your LinkedIn properly.
LinkedIn is becoming increasingly popular for many functions, including job search, candidate search, relationship building, skills showcase and brand development which is a good advantage. Therefore, LinkedIn is also a simple social media network but is not as popular as social networking sites for entertainment purposes such as Facebook, Instagram, etc.
Most of the services LinkedIn offers are free, except recruitment services, advertising, and premium user accounts.
And, yes is the answer for should I have a LinkedIn account. Let’s see why.
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8 reasons why should I have a LinkedIn account
Although LinkedIn’s coverage is less than other social networks, it still has many users accessing it daily. So why do people visit LinkedIn? We did the stats and found the 8 biggest reasons why you’ll want to use Linkedin.
1- LinkedIn is very popular among those who are looking for a job.
Recently, some recruiters only hired candidates with LinkedIn accounts. Why so? Simply because with a profile on LinkedIn, you can fully update information related to your education, experience, skills, as well as career aspirations, updates and goals. That helps employers as well as yourself and will save your valuable time which is importantly.
Indeed, as of 2020, more than 524 million people are using Linkedin worldwide. This has turned Linkedin into a popular social network for those looking for work as well as recruiting. That’s why you should have a LinkedIn account.
2- Employers use LinkedIn
LinkedIn provides recruitment services and job advertising. Since then, employers have used LinkedIn to find suitable candidates for the job positions businesses are applying for. Through LinkedIn, candidates can find jobs based on keywords ( SEO- search engine optimization). They can easily use as well as can connect directly with employers to increase their chances of being selected for the recruitment process. This help everyone gain time and finish tasks quickly.
The more employers join the social network LinkedIn, the more job vacancies you have, and the better your chances of finding the right job. You can also receive new job alerts based on the information you provide about your field of interest, even though you already have a job. This will give you more options in finding a job that’s right for you.
3- LinkedIn helps increase brand value.
What is most important to a company? That is the brand. A branded company will have a lot of advantages over other companies, especially in gaining the trust and confidence of customers. Because of this, almost every company wants to build its own brand. And so is your self-image in the eyes of employers. Understanding this problem, LinkedIn was born to help you express yourself more clearly while not being bound by the rules that ordinary profiles require. With building a Web site, using Linkedin will be much more convenient and less expensive. LinkedIn profile will not tell others about your interests, habits, or thoughts, not just information such as skills, knowledge, and others.
4- LinkedIn helps you manage your network.
As mentioned above, with a complete and attractive resume, you can even attract the attention of employers. However, you still need to build a lot of social connections. Why? Because of these relationships, you can more easily find your desired job.
And it’s great that LinkedIn is a free yet powerful tool to help you build and manage networks, even if you’re an introvert and shy in real life. LinkedIn allows you to connect professionally with colleagues, customers, partners, schoolmates, teachers, or superiors. You can track relationships with each person without fear of forgetting anyone.
You can also post written content, send views to your blog and grow your business. It is a good source of high-quality traffic.
You can also use it to promote a landing page and captures the visitors’ email address.
There are multiple, executive choices that may come to mind when using LinkedIn.
5- LinkedIn has support groups that’s why should I have a LinkedIn account.
If you have trouble connecting with the people involved, you can join support groups on LinkedIn. LinkedIn allows you to join up to 100 groups at once. In these groups, there are job postings, and there are sharing of application experiences. There are even groups set up to help you find a job.
6- LinkedIn profiles help increase credibility.
Employers always pay high attention to professional, strong LinkedIn accounts full of the necessary information and content, clear headline & employment goals, valuable posts and virtual social networks. With the information they have about you, they will assess whether you are the candidate they are looking for or not. Please focus on having a good reputation and visibility.
7- LinkedIn helps find referrals that’s why should I have a LinkedIn account.
LinkedIn now has the function of sending referral invitations and contacts. You can search for accounts at the company you want to apply for, send them a few messages to introduce yourself, express your desire for the job and invite them to teach you. Some companies may reward those who refer the right candidate for the vacancy. So don’t hesitate, take your chances, and you will succeed.
8- LinkedIn helps you update information from the company you want to work for
You can directly ‘follow’ the company you are interested in. And when you visit that company’s homepage, you will have more understanding of the history and requirements of this company. This will allow you to create a profile that fits their requirements and company culture and get notified as soon as they post a new job. For some businesses, the sooner the application is sent, the more priority will be given, “First come, first served.”
FAQ questions about should I have a LinkedIn account
What is the main purpose of LinkedIn?
The main purpose of LinkedIn is to connect the world’s professionals together on one platform and make them more productive and successful.
Is it good to have a LinkedIn account?
It is good to have a LinkedIn account will significantly increase your opportunities to be found by various companies in your industry looking to hire people based on your potential skills and experience. It will help you get recommendations too.
Is LinkedIn still relevant 2022? 2023? AND MORE!
LinkedIn is the first business network online in the world. It has more than 722 million users as of January 2022, and this number is increasing everyday.
Conclusion about What Is LinkedIn? Why Should I Have A LinkedIn Account?
LinkedIn is the perfect platform for the employer, recruiter and managers looking for hiring people as well as the employees and job seekers… it is good for all. We hope that the above article has partly solved your questions about what Linkedin is and why should I have a LinkedIn account for your current and future work so much. I wish you early success.
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